DSP traders can now receive Yieldmo PMP Deals directly in the Trade Desk interface via a custom API. This enables hands-on-keyboard traders to directly add Yieldmo to campaigns when managing TTD activities across supply sources.
Yieldmo is a proud adopter of this workflow, making PMP Deals a more central, easily activated part of achieving marketer goals.
- Premium, tailored inventory: Instant access to Yieldmo’s Deals customized to your campaign needs
- Efficient: No need to copy/paste Deal IDs or search via email – easier to test when managing all of your campaigns
- Fast: Activate deals with a few clicks. All you need to do is provide your TTD Seat ID to your Yieldmo rep.
How It Works
- Navigate to the Proposals tab in your Trade Desk UI. This can be found by going to the top level navigation for Inventory (left nav) –> Proposals (top tab)
- You’ll receive a proposal from Yieldmo in your TradeDesk seat with one or more deals. For example, you’ll receive a group of KPI optimized deals with our frictionless high impact formats, for video, display, and native, all in the same proposal.
- You can accept, reject, or send a note.
- If you accept, simply click to activate the deals and add them to contract groups where your campaigns are spending.