The QSR world is changing. More than 13% of people are ordering out at least five times a week, and because of social distancing guidelines, consumers were forced to order more take out and dine out less. And a recent survey stated that 54 percent of respondents said they cook more than before the pandemic, and 51 percent said they would continue to cook more after the crisis ends.
This playbook will share how the QSR industry has changed over the last several months and what trends will shape the coming months.
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