PRESS
The Value of Contextual Targeting – Q&A with Yieldmo’s Chris Bolte
July 27, 2022
Industry veteran Chris Bolte of Yieldmo sits down with us to discuss our cookieless future …
How AI-powered contextual advertising will replace the third-party cookie
July 7, 2022
We may be in denial, but deep down we all know that cookies are being …
CTV: “dominating the data-driven narrative.”
June 22, 2022
V offers more content to viewers than ever before. Alongside ‘linear’ TV, channels broadcasting content …
Diary of a Chief People Officer: ‘I don’t know the answer’: The challenge of making the call to stay remote
June 22, 2022
The ability to roll with the proverbial punches has always been part of Meagan Soszynski’s …
Yieldmo and Adform Enter Strategic Partnership to Help Brands and Agencies Unlock Value without Cookies
June 22, 2022
The partnership extends advertisers’ ability to harness the power of contextual signals across privacy-first inventory
GDPR 4 years on – What’s it changed and where next for adland?
June 7, 2022
Four years ago today, the General Data Protection Regulation or GDPR was introduced by the …