Matt Harold on Leading Sales Teams and Building Strong Relationships
Matt Harold, VP of East Coast Sales at Yieldmo, has built a career spanning more than a decade by doing one thing incredibly well: forming strong, long-term partnerships. His people-first mentality has allowed him a successful career spanning more than a decade in digital advertising, including 4 years at Yieldmo.
In our Meet the Yieldmates series, we spotlight the people who bring energy, creativity, and collaboration to life at Yieldmo. This month, we’re highlighting Matt Harold, who leads our East Coast Client Partnerships team. Matt began his Yieldmo journey as a Senior Sales Director.
Working in the ever-evolving AdTech ecosystem, Matt is focused on staying ahead of the curve to help clients navigate fast-changing tech trends and products.
“I am happy to work with client partners to adopt Yieldmo’s new products as they come to market and consultatively align them with their business goals,” he says.
Matt has trained numerous sellers to succeed at Yieldmo, including his East Coast sales team which he describes as a smart, adaptable, and collaborative group.
Some of his favorite memories at Yieldmo include our offsites, specifically our most recent one in Boulder, Colorado, and Chattanooga, Tennessee. He values the opportunity to come together, learn as a group, and align on direction across teams.
For Matt, being a trusted partner means building strong client relationships, leading consultative discussions, and continuously staying ahead of industry trends.
Every Yieldmate has a story. Ready to start yours?
