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The Identity Crisis Cover Image

The Identity Crisis

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MLAI Cover Image Blog

How Yieldmo elevates creative performance with Dynamic Format Optimization and AI: Part 1 of 3

How Yieldmo Elevates Creative Performancewith Dynamic Format Optimization and AI Part 1 of 3 SHARE Yieldmo’s AI/ML System: Ingredients 1 and 2, Formats and Training …

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Group M Yieldmo Press Release

Yieldmo & GroupM Introduce AI Enabled Dynamic Format Optimization

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Blog

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Why programmatic traders should work with SSPs and DSPs that embrace ease of activation

Why programmatic traders should work with SSPs and DSPs that embrace ease of activation SHARE With programmatic climbing to 86% of total digital display ad …

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Not Everyone Is Your Best Friend

Not Everyone Is Your Best Friend Differentiate your strategy for loyal customers and everyone else​ SHARE Over the last several years marketers have come to …

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Featured Recipe: Maize and Tory Blue-Tini

Maize and Tory Blue-Tini SHARE Share on facebook Share on twitter Share on linkedin Ingredients 3 tablespoons vodka 2 tablespoons water 2 tablespoons pomegranate juice …

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Case Study

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Tech Giant Increases B2B Brand Lift by 13.8% with High Viewability

Tech Giant Increases B2B brand Lift by 13.8% with High Viewability SHARE Share on facebook Share on twitter Share on linkedin The Challenge A top …

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Encantos Achieves 72% Lift on Non-Addressable Inventory with Yieldmo’s Contextual Optimization

SHARE Share on facebook Share on twitter Share on linkedin Encantos Achieves 72% Lift on Non-Addressable Inventory with Yieldmo’s Contextual Optimization THE OBJECTIVE  Encantos, a …

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Leading Pharmaceutical Brand Improves Scale by 10X on Highly Viewable PMPs

Leading Pharmaceutical Brand Improves Scale by 10X on Highly Viewable PMPs SHARE Share on facebook Share on twitter Share on linkedin The Challenge A top …

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