Unlike in a traditional ad exchange, Yieldmo’s ads typically appear on 100% of a mobile publisher’s pages. Because of this consistency, we’re uniquely able to use A/B testing, machine learning, and predictive modeling to optimize our ads towards their highest possible performance level. This can include changes to the ad’s format, placement, creative, copy, and other variables. As a result, both advertisers and publishers frequently cite Yieldmo as their top-performing mobile ad partner.
Yieldmo is a user-centered, design-driven, and data-powered tech company set on redefining digital advertising in the tidal shift of content to mobile web and apps. Yieldmo products help professional publishers monetize their content and help marketers find their customers on mobile.
We aim to eliminate banner ads, pop-ups, “sticky footers,” and other interruptive and disruptive ad experiences. Yieldmo is continuously inventing ad format products that define new paradigms of user interaction on the mobile web and in-app. Our ad formats are uninterruptive and support a user-centric content experience while still performing effectively for brands of all shapes and sizes.
Yieldmo is headquartered in New York City (Chelsea.) We are backed by blue chip investors including Union Square Ventures, Google Ventures, and TimeWarner Investments.