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Category: Press

“One of the most important years in digital marketing”: 30 industry views on the outlook for the year ahead

Blog-One-of-the-most-important-years-in-digital-marketing

Following the release of the latest IPA Bellwether findings, PMW gets the views from more than…

“Digital is now as vital as oxygen”: 20 industry views on UK ad spend record and the outlook for 2022

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AA/WARC research recorded a landmark £31.9bn worth of the UK ad market in 2021…

Death of the ‘creative’ CMO: time to embrace maths in media

Cover-DeathofthecreativeCMO

The job of the CMO has shifted from largely a creative one to applying data to solve …

2022 Internet Advertising Competition Award for Outstanding Achievement in Internet Advertising

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Ad Tech Veteran Chris Bolte Joins Yieldmo as SVP Revenue Strategy & Business Development

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Role to focus on partnership development and business strategy across the business.

Supporting a diverse set of publishers in Display & Video 360

Press-supporting-diverse-publishers

Last year, we introduced new ways to support Black-owned publishers in Display & Video 360’s Marketplace.

Yieldmo Named Winner in 2022 Artificial Intelligence Excellence Awards

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6 People, 26 Companies, and 65 Products Awarded for Excellence in Artificial Intelligence

Yieldmo Announces New Global Publisher Partnerships and Expands European Presence with Senior Hires

businesswire-john-guy

Advertising’s next top model: Exploring the cookie alternatives

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Technology has always been a cat and mouse game, with authorities constantly chasing to regulate the latest innovations.

Yieldmo’s International Expansion is Readied by Key Strategic Hires and New C-Level Appointments

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