Major Beverage Company Increases VCR by 150% and Attention by 75% with Curation + Dynamic Format Optimization
Major Beverage Company Increases VCR by 150% and Attention by 75% with Curation + Dynamic Format Optimization SHARE The Challenge A Major Beverage company selected Yieldmo as a partner to reach their audience in brand safe environments on outstream while beating their viewability and VCR benchmark. The brand’s goal was to establish a scalable, repeatable […]
Audiobook Service Doubles CTR with Dynamic Format Optimization (DFO)
Leading audiobook service doubles CTR without lifting a finger with Yieldmo’s Dynamic Format Optimization SHARE THE OBJECTIVE A leading audiobook service selected Yieldmo as a partner to drive CTR. The brand’s goal was to test new ways to drive traffic and subscriptions with high–quality media and engaging creative formats. It wanted a partner that could […]
Top Insurer Reduces Incremental Cost per Sale by 80%
Top Insurer Reduces Incremental Cost per Sale by 80% SHARE THE CHALLENGE A Top Insurer selected Yieldmo as a partner to drive new insurance quotes and improve on their IMCPS (Incremental Cost per Sale). The brand’s goal was to drive significant incremental customer quotes, those that would not have happened organically but instead were influenced […]
Top CPG Brand Drives 75% VCR with Contextual Curation
Top CPG Brand Drives 75% VCR with Contextual Curation SHARE Share on facebook Share on twitter Share on linkedin The Challenge After seeing success running Yieldmo Performance Deals, a leading CPG Brand created PMPs for six additional campaigns. The goal was to drive high VCR at scale. Cookie-Agnostic Success The CPG Brand used Yieldmo’s Flexplay […]
Major Auto Brand Leverages Contextual Curation to Prepare for the Cookieless Future
Major Auto Brand Leverages Contextual Curation to Prepare for the Cookieless Future SHARE Share on facebook Share on twitter Share on linkedin The Challenge A top auto brand selected Yieldmo as a partner for their sports line campaign. As cookies begin to go away, the goal was to leverage attention and other important signals to […]
Top Tech Brand Achieves Landing Page View Rate 44% Over Benchmark
Top Tech Brand Achieves Landing Page View Rate 44% Over Benchmark SHARE Share on facebook Share on twitter Share on linkedin The Challenge Top tech brand’s goal was to drive down-funnel activity (landing page arrivals), and improve CTR and CPC. Yieldmo was selected as one of the partners to execute the campaign. Yieldmo’s Solutions Step […]
Top Big Box Retailer Achieves 50% Higher Cross-Device ROAS in Real-time
Top Big Box Retailer Achieves 50% Higher Cross-Device ROAS in Real-time SHARE Share on facebook Share on twitter Share on linkedin The Challenge Top Big Box Retailer wanted to drive awareness for a Memorial Day campaign, with the goals of driving clicks and ROAS. Winning Results #1 performer for downstream KPI: Yieldmo delivered a 50% […]
Top Auto Brand Increases Conversions by 35% and CPA by 24%
Top Auto Brand Increases Conversions by 35% and CPA by 24% SHARE Share on facebook Share on twitter Share on linkedin The Challenge A top auto brand selected Yieldmo as a partner to help spur on site actions and drive an efficient CPA. Over the course of 2020, the brand’s goal was to use localized […]
Tech Giant Increases B2B Brand Lift by 13.8% with High Viewability
Tech Giant Increases B2B brand Lift by 13.8% with High Viewability SHARE Share on facebook Share on twitter Share on linkedin The Challenge A top tech brand selected Yieldmo as a partner to reach C-Suite IT executives for a B2B campaign. The goal was to maintain high viewability (70%+) and drive brand consideration. A Kantar […]
Encantos Achieves 72% Lift on Non-Addressable Inventory with Yieldmo’s Contextual Optimization
SHARE Share on facebook Share on twitter Share on linkedin Encantos Achieves 72% Lift on Non-Addressable Inventory with Yieldmo’s Contextual Optimization THE OBJECTIVE Encantos, a web3 platform empowering creators to help kids learn, selected Yieldmo as a partner to reach Spanish-speaking and English-speaking parents interested in its language immersion for children’s products. Encantos’ goal was […]