yieldmo

Yieldmo is here to help: additional services to support your business

Yieldmo is here for you and committed to your business. In trying times, we’re providing extra services and tools to help you succeed. Creative Services Free Creative Services to build your campaign - Video, Native, Display, High Impact Quick creative turnaround - 24h to 48h As many revisions as reasonably needed In-house, nimble team of …

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Meet our new coworkers!

During this time, Team Yieldmo has become a fully distributed workforce. While some of us are still adjusting working from home, it’s safe to say our pets sure are happy! As a pet-friendly office, we all miss our fellow (human) Yieldmates, but we miss our furry coworkers even more! We asked our team to share …

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Lisa Bradner Talks About Why Measuring Attention is Important for the Ad Industry

Lisa Bradner, GM of Analytics at Yieldmo talks about the relationship between attention and timing, creative, brand awareness, and why it's an important metric for the ad industry. This is Video 4 of a 6 part series exploring Attention as a new media metric. Check out the other videos in the series: Video 1: What …

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What is the Value of Attention?

We brought back some of our favorite industry leaders like Lori Tavoularis (SVP, Digital Revenue & Operations, Nexstar), Pranav Chandrasekhar (Programmatic Partnerships Lead, Watson Advertising, IBM) and Will Won (Director, Revenue & Business Development, Vox Media), and more on what they think is so important about attention. This is Video 2 of a 6 part series exploring …

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