Attention Analytics

In today's world, attention is priceless. A metric for our modern, fast-changing digital space, ensure that your brand is using the most advanced data and models to maximize your media.

*80% Cost-Adjusted KPI via AEROS

Real-Time Optimization

AEROS Attention Analytics is our machine-learning tech that's already built into the marketplace. Our predictive analytics optimize toward your KPI without you doing any extra work.

Gestural Signals

AEROS picks up on swipes, scrolls, expands, touches, tilts and other signals to train our unique AI algorithms. We capture these combinations of gestures as fluidly as they are happening in real-time, along with everything else that’s happening on the page.

Cookie-Agnostic

AEROS optimizes your KPI in real-time, with or without cookies. AEROS also gives you smart recommendations on placement, frequency, creative, and other campaign dimensions. Complementary to your audience strategy, you can find users you may be missing. ​ The intersection of the highest performing audience and inventory. Inventory signals and predictive modeling identify the best KPI delivering impressions, period. ​

The intersection of the highest performing audience and inventory. Inventory signals and predictive modeling identify the best KPI delivering impressions, period.

Attention Resources

Attention Analytics guide and Forrester research, related media, videos