Audiobook Service Doubles CTR with Dynamic Format Optimization (DFO)

Leading audiobook service doubles CTR without lifting a fingerwith Yieldmo’s Dynamic Format Optimization SHARE THE OBJECTIVE  A leading audiobook service selected Yieldmo as a partner to drive CTR. The brand’s goal was to test new ways to drive traffic and subscriptions with high–quality media and engaging creative formats. It wanted a partner that could enhance […]

Dynamic Format Optimization

Dynamic Format Optimization Elevate your performance by 30-50%, additive to Smart Curation, with machine-learning backed formats SHARE You’ve heard of dynamic creative optimization, or DCO. This gives the ability to tailor the content of ad creative based on a number of localized factors, like weather, or geography. This is the difference between a national auto […]