Why programmatic traders should work with SSPs and DSPs that embrace ease of activation
Why programmatic traders should work with SSPs and DSPs that embrace ease of activation SHARE With programmatic climbing to 86% of total digital display ad spend and an increase in total digital spend of nearly 25% year over year, it’s more important than ever to drive efficiencies in the media buying process. As a greater […]
Not Everyone Is Your Best Friend
Not Everyone Is Your Best Friend Differentiate your strategy for loyal customers and everyone else SHARE Over the last several years marketers have come to depend on audience led strategies as a means for identifying their consumers, targeting their advertising, managing frequency, and measuring marketing success. Every marketer began to collect (and sometimes hoard) data […]
Featured Recipe: Maize and Tory Blue-Tini
Maize and Tory Blue-Tini SHARE Share on facebook Share on twitter Share on linkedin Ingredients 3 tablespoons vodka 2 tablespoons water 2 tablespoons pomegranate juice 1 tablespoon lime juice 1 teaspoon blue gelatin or food coloring 3 tablespoons lemon-lime soda pineapple slices cut into M’s Instructions Mix vodka, water, pomegranate juice, lime juice, and gelatin […]